Thursday, September 30, 2010

The "Kiss Cool Effect"

Do you know these minty treats called "Kiss Cool"? When I was a teenager living in France, the Kiss Cool commercials were just the most hilarious thing you would see on TV. They based their marketing campaign on the so-called "2nd Kiss Cool Effect": the 1st one would be the refreshing feeling induced by having one of those sweets, the 2nd one could be, well, anything.

I got the 1st Kiss Cool Effect when the Magazine of Yoga asked me if they could feature my blog on their site last August. My first reaction? "What, MY blog?". It dawned on me that I had more readers than I thought, that was already enough to feed my ego ;-)

Then came the 2nd Kiss Cool Effect: they actually invited me to write a monthly column about something that has always played a huge part in my life, music. When I got their lovely email I almost fell off my couch (yeah, the couch). I mean, English is not even my mother tongue, I'm happy with my level for my blog, but would it be enough for the Magazine of Yoga?
At first I doubted, hesitated, got scared. Then I realized that they wouldn't ask if they didn't believe my writing was worth something. I started to believe that maybe indeed it was worth something, and it would be a nice challenge to take up after all. So I told my fear to shut the hell up already, and I chose to go for it.

Today, may I present you with my first column at the Magazine of Yoga. Check it out, and let me know what you think! Oh, and thanks for reading :-)


  1. "So I told my fear to shut the hell up already -" priceless advice in any language!
    Love from The Magazine of Yoga Staff

  2. yayayayayayaaayyy! congrats my lovely! :)

  3. Thank you ladies! Have a wonderful music-filled weekend :)

  4. congrats on your column and on your YTT! That is just sooo wonderful and I am so happy for you!!!!

    have a super weekend :)